Thought about an interesting marketing gimmick for gyms: promise partial refund to your subscribers (or whatever called those people that go to gym on a regular basis) if they complete a training program.
For example, those who show up at least twice a week for a period of 4 months and train according to a program that was compiled for them by gym’s coach, get a 30% discount off their fee. Or maybe get some complementary service for free (pool, sauna, etc.).
Sometimes, fantasizing about girls gazing at your muscular body at the local beach is just not a strong enough incentive. And everyone likes getting his money back.
I wonder whether this kind of scheme is already implemented somewhere…
A friend of mine wanted to get a price of a specific product from a price-comparison site in a programmatic way, so he asked me how he could that.
Now, this shopping-comparer service doesn’t have an API, so in order to get the price from a page, he needs to write a script that is able to do the following:
1. Request, and get the page for the specific product.
2. Parse the received HTML page, and understand it.
Continue reading “So you thought you might like to parse HTML”
Last Wednesday, Technion’s E-Club had organized a meeting with FoxyTunes founders, and I was in the audience.
All I knew prior to this meeting, was that FoxyTunes was an Israeli start-up that developed an add-on for Firefox that lets user control almost any media-player right from the browser, and that recently it was purchased by Yahoo! for a reported $40 million.
I have to say I was surprised by this purchase, since the technology behind their product is quite straightforward, so I wanted to understand what value did Yahoo! see in FoxyTunes, beyond the simple add-on. Continue reading “FoxyTunes reveal the secrets of their success”
All of us (even those, that are not such prominent bloggers as me) have some some sort of presence on the web. And usually this presence is fragmented into many disoriented little pieces of personality. Now I am not talking about people having fake profiles on social networks, so that they can poke and have fun at others. I am talking about different aspects of the “real” us. Continue reading “Multiple Personality Disorder”
For more than 6 months now, me and a friend are toying with an idea to start up a startup. It seams we have all it takes to be a hi-tech entrepreneurs wannabes: illusion of talent, lack of experience, and excess of free time. The only problem we face is finding an interesting idea: one that could have some potential, is interesting enough to put the time and effort in it, and is easy enough to implement.
So I thought, why not organize all those half-baked ideas that I have from time to time, into a blog.
Actually the inspiration came from the guy behind TechCrunch, after vewing this 15 minutes video.
In this video he is talking about how startups may increase their chances to appear on TechCrunch (and other big web 2.0 blogs/magazines). One way is to have a blog, and be an active participant in the community.
So I thought, I might as well add to the web noise.